Offer your customers digital reward points after every purchase. Launch your own cashback campaign with Letstamp and turn one-time shoppers into loyal repeat customers.
A reward points system is a customer loyalty model that lets shoppers earn back a portion of their total purchase as a digital balance. This system is commonly known as a cashback or spend-and-earn loyalty program.
Once customers complete a purchase, earned points are automatically credited to their accounts for future use. This turns a single transaction into an ongoing relationship, giving customers a compelling reason to choose your business again.
With Letstamp, you can fully customize campaign reward rates, minimum spend thresholds, maximum earn limits, and expiration dates to match your business goals.
Instead of offering upfront discounts, a cashback system rewards customers with a percentage of their spending credited back as a digital balance for future purchases.
For example, if you run a 10% cashback campaign, a customer spending $100 earns $10 in reward points to use on their next visit.
This structure delivers real value during the initial transaction while building strong motivation for repeat business.
The customer buys goods or services at your store.
Staff enters the customer’s transaction code or scans their QR code.
Once the sale amount is entered, points are calculated based on your rules and added instantly to their account.
Customers apply their accumulated points balance toward future transactions.
Customers can easily monitor earned and redeemed points through their transaction history in the Letstamp app.
This transparent balance tracking keeps customers engaged and eager to use their available rewards on their next visit.
Customers return to redeem their accumulated balance, turning one-off purchases into long-term customer relationships.
Earned rewards deliver tangible value after every sale, reinforcing positive brand sentiment and driving retention.
Set up fixed point rewards per purchase or offer a percentage-based earn rate customized to your margins.
Eliminate physical stamp cards and paper vouchers. Manage campaigns and track customer transactions completely online with the Letstamp dashboard.
Cashback programs work exceptionally well for businesses with recurring customer visits, including:
Tailor campaign settings to match your operating budget, average order value (AOV), and customer buying frequency.
| Settings | Description |
|---|---|
| Reward Type | Choose between a flat point reward or a percentage earned on total spending. |
| Minimum Order Value | Set a minimum order threshold required for customers to earn points. |
| Cashback Percentage | Define the percentage rate customers earn relative to their spending total. |
| Max Reward Cap | Limit the maximum amount of reward points earned in a single transaction. |
| Expiration Period | Specify the number of days before earned reward points expire. |
| Campaign End Date | Run ongoing, perpetual campaigns or set fixed expiration dates. |
| Campaign Visibility | Toggle whether the campaign is visible to customers in the mobile app. |
Reward customers with 5% back in points on every purchase they make.
Award a flat point bonus whenever spending reaches a set minimum threshold.
Set point expiration time limits to motivate customers to return sooner.
High reward rates are attractive to shoppers but can erode margins if mismanaged. Conversely, rates set too low may fail to motivate engagement.
Calculate earn rates alongside minimum spends, caps, and expiration periods. For actionable setup strategies, read our guide on Best Practices for Creating a Reward Points Campaign .
Watch our step-by-step video guide to launching a reward points campaign in the Letstamp Partners dashboard.
Reward customers as they spend, drive recurring sales, and manage your entire digital loyalty program effortlessly with Letstamp.
